Monitoring & Frequency

At Sun Digital Marketing, we believe in transparency and accountability. Our comprehensive performance tracking and reporting protocols are designed to keep you informed about the progress and effectiveness of your digital marketing campaigns. This document outlines our reporting schedules and the detailed insights provided in our reports.

Local SEO Dashboard:

  • Real-Time Access:
    • Dashboard Overview: Our clients have access to a dedicated Local SEO dashboard that provides real-time insights into key performance indicators (KPIs) such as Page Rank, Citation Tracker, Reputation Manager, Google My Business Audit, and Local Search Audit.
    • Update Frequency: Metrics on the dashboard are updated weekly, monthly, or quarterly, depending on the specific metric, allowing you to monitor the ongoing effectiveness of your SEO strategies at your convenience.

Customized Reports:

  • Weekly Ad Campaign Reports:
    • Detailed Metrics: Beyond the live access to all ad accounts, we compile and send out comprehensive weekly reports by email, detailing the performance of your Ad Campaigns. These reports include metrics like click-through rates, conversion rates, and cost per conversion, providing a clear picture of how your investment is performing.
    • Insightful Analysis: Each report includes not just data, but also our expert analysis on what’s working and what can be improved, offering actionable insights to refine your strategies.

Meetings:

  • Monthly Performance Reviews:
    • Google Meet Reviews: While we provide all the tools necessary for you to independently track your campaign’s performance, we highly encourage our clients to engage in monthly review meetings via Google Meet. These sessions are an opportunity to discuss the results, understand the data in depth, and make informed decisions about future marketing strategies.
    • Flexibility in Scheduling: We understand that not all clients can allocate time for monthly reviews, hence we offer flexibility in scheduling these sessions to suit your availability.

At Sun Digital Marketing, our goal is to ensure that you are not only satisfied with the outcomes of your marketing efforts but also fully aware of how each element of your campaign contributes to these results. Our performance tracking and reporting protocols are designed to provide you with comprehensive, easy-to-understand data so you can feel confident in the strategies implemented and the progress being made. For any specific questions or to schedule a review session, please don’t hesitate to contact Trevor Clendenin or Jon Pacific directly. We are here to assist and guide you every step of the way.